retweeted many-many times and also brands’ special projects:
Following its thesis “LOVE=Football”, PUMA launched its own branded Cup on Twitter.
It is named #LOVECUP and will define the football team which will get the biggest love from its fans (at least, on Twitter).
One can follow the PUMA’s #LOVECUP on pumafootball.com/lovecup , where the brand composed a dynamic table of the Cup. Also, on this site users can download football wallpapers and note hashtags to show their love to favourite teams.
For instance, #LoveBrazil should be used to support the Brazilian team, #LoveJapan – the Japanese one, etc. One can add these hashtags to ordinary tweets while watching matches or send special messages from the PUMA’s site.
On April 23rd, 1516 the Reinheitsgebot was accepted.
It is the famous beer-purity law that was intended to keep undesirable or unhealthy ingredients out of beer and is mentioned in many beer brands’ history.
