June 21st is the summer solstice, the longest day of the year.
source: facebook.com/malibu.rum
Since ancient times, when a year was divided in two parts, it was also the first day of summer and till now was celebrated in different countries. It means that brands launch special events this day, and Malibu used its online branded radio MaliBoom Boom to meet this day with a joy.
The broadcast could be seen on Facebook – on the brand’s page facebook.com/malibu.rum (pic.) where Malibu collects votes to make this day a national holiday.
It should be marked that this is the first of this kind Malibu experience. Malibu has prepared it in advance, asking its Facebook fans to compose the list of DJs.
