It is the “Absolut 72” vodka (pic.), but please note, that 72 means not the definite year in the brand’s history but 72 transformations by Sun Wukong, one of the most famous characters in the Chinese epos.
It is believed he had a huge force and ability to travel on distances about 54 000 kilometers in several minutes. But to make it possible, he should transform himself into various animals and objects. If exactly – there were 72 variants.
The design of a new bottle was created by Gao Yu, a Chinese avant-garde contemporary artist, and the brand tells only 350 000 bottles were produced.
On April 23rd, 1516 the Reinheitsgebot was accepted.
It is the famous beer-purity law that was intended to keep undesirable or unhealthy ingredients out of beer and is mentioned in many beer brands’ history.
